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05-Jan-2024

Saudi retailers scan horizon with RFID technology

Saudi retailers scan horizon with RFID technology
Saudi retailers scan horizon with RFID technology

Saudi Arabia, long known for its oil reserves, is now turning heads for another reason: its burgeoning fashion industry. This once-understated sector is undergoing a remarkable transformation, fuelled by social reforms, economic diversification efforts, and the ambitious Vision 2030 plan.

Prior to 2020, the Saudi fashion scene catered largely to domestic needs, relying heavily on imported garments. However, the establishment of the Fashion Commission in 2020 marked a turning point. The Fashion Commission's flagship program, "100 Saudi Brands," empowers 100 talented Saudi designers and brands to build a sophisticated ecosystem, and propel Saudi Arabia onto the global fashion stage.

Vision 2030, the Kingdom's roadmap for economic and social development, has placed fashion at the forefront of its diversification plans. The potential is immense, with studies projecting the industry's contribution to GDP to reach 1.4% by 2030. Looking ahead, the Saudi fashion industry is poised for an exciting future. Riyadh is not just emerging – it is storming the global fashion industry.

Global Data's report "The Saudi Arabia Apparel Market Overview and Trend Analysis by Category and Forecasts to 2027" claims that the overall apparel market in Saudi Arabia is forecast to grow at a CAGR of 5.7% between 2022 and 2027 to reach SAR 109.1bn. Childrenswear will grow at 4.3% to reach SAR 18.0bn by 2027. Key Players like Max, Nike, Shein, Adidas, H&M, Splash, Tommy Hilfiger, Zara, Puma, Skechers, etc are entering the scene to provide an enriched customer experience.

RFID technology has the potential to significantly transform the retail landscape in Saudi Arabia, benefiting both retailers and customers in numerous ways. RFID technology solutions from i-TEK RFID is offering a multitude of benefits for retailers in Saudi Arabia, to enhance their operational efficiency, improve customer experience, and align with the Kingdom's economic diversification goals. Saudi Arabia has a young and tech-savvy population who appreciate the convenience and efficiency offered by RFID .

To learn more about RFID in Retail, visit https://infoteksoftware.com/rfid-solutions-for-retail-stores.html.